Influencing the local popular culture through storytelling - the success stories of AMENPAPA
AMENPAPA was founded in 2010, with the vision to use fashion as a platform to spread God’s love. Each one of its product carries a message or story from the bible that is inspiring, joyful and uplifting.
Within the last four years, AMENPAPA exploded onto the fashion scene and have been hugely successful. They are widely supported by top singers and artists from South-East Asia like Jay Chou, Sammi Cheng, G.E.M., Vanness Wu and Sherman Chung to name a few. There has been extensive media coverage from Asia’s well-known fashion magazines such as Cosmopolitan, Vogue, Elle and Harper’s Bazaar.
AMENPAPA are currently selling through 40+ fashion chain stores in Hong Kong, Macau, Taiwan and China, while Harvey Nichols in Hong Kong and Galeries Lafayette in Beijing are their partnering distributors.
In September 2012, AMENPAPA launched their first flagship store in the prime shopping centre Silvercord in Tsim Sha Tsui. Altogether, they now have 4 AMENPAPA stores in Hong Kong and 1 in Shanghai.